Oct14

The title of this post might be a little confusing so let me explain. A lot of people use Google Adsense on their website to make money online. I am sure everyone who is using it has read all the policies and so forth about how many link units, ad units, etc they can place on one single page. Well one misconception a lot of people have is that more ads on the page is better. Here are a few reasons why you may want to try less ad units.

More Ad units causes clutter on the page
You do not want to clutter your website/blog too much with ads otherwise people will not want to read your website in the first place. If it all looks like one big ad that can scare many people off. It is important to make a very good impressions in the first couple seconds to a new visitor otherwise they will lose interest right away and move on. So if you have less ads on the page and you blend those ads into the page you can retain visitors. And if you can retain visitors and make them come back you can potentially earn money from them later.

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Oct14

Are your curious to know who some of the biggest Google Adsense earners are? I know that I was interested to know who the best are so I could check out their websites and see how I could possibly earn as much money as these people do. I realized from most of these sites that sites with user generated content usually ranked pretty highly for Google Adsense earners. It seems that these “community” type sites do tend to get a lot of traffic and we all know that traffic = money. So without any more delay here are a list of the top 8 Google Adsense earners as collected from online resources.

1. Markus Frind - PlentyOfFish.com - $300,000 per month

If you haven’t heard of this guy yet you should check out the website plentyoffish.com.  He is the person who created this free online dating website from his appartment all by himself.  His website soon become one of the largest dating websites online.  I have actually tried out his website myself and can see how it can be interesting and attract a lot of visitors.  The graphics and layout of the website is nothing fancy at all but the functionality is all there and its fast to use.

There have been many of doubts that he wasn’t making that much money so he made those people silent by posting this on his blog.  According to his blog this represented two months worth of Adsense earnings.

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Oct13

There is no doubt these are the best two publisher programs offering website sharing revenue. Publishers over the years have concluded the main differences between these programs.

  • Who Pays more?
    Publishers report that clicks that come from YPN ads can bring much more dollars on Pay Per Click, but they give low CTR(click through rate) due to low ad targeting. Yahoo Publisher network has a less sophisticated way to target ads due to your site content, resulting in a low CTR.
    By the otherside Google Adsense pays less per click, because of smartpricing, and will show regional ads and in that case PPC may depend on visitor IP. But Google CTR is higher because of relevant ad targeting.
    This means that visitors that will come to your Flower Site, which is using Google ads, will see ads showing Flower advertisments and probably click your ads. This might not happen with YPN because of low ad targeting.
  • Can non U.S publishers participate?
    Google Adsense program is international and everyone from all over the world can have an account.
    On the contrary Yahoo Publisher Network accepts accounts either from U.S members or by invitation only. You are required to state your U.S address and your tax ID.
    There is no official announcement when YPN will become international or come out from their Beta version.
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Jul23

At the beginning of using Google Adsense, I think when people visit my blog, they will click on my Google ads and I will earn money. I used to believe that the more viewers visit my blog, the more money I can earn. So I just pasted the ad code into my blog’s template and waited for the huge amount of money come. Later I realized that without optimization, that’s impossible.  Below are some tricks to increase Google Adsense CTR that I get from my own experiences and from other bloggers’.

1. When use the ad code, you must make sure the ads that are appearing on your site are closely related with your content (adsense does this well). If your ads are not relevant, there’s small possibility that people will click on them.

2. Blending your ads with your website themes such as background’s color, links’ color, text display color…People often don’t click on your ads if they realize that they are going to click on an advertising link.

3. Use best performing ads such as 336×280, 300×250 or 250×250.These wide ads often work well on many different kinds of websites.

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Jun03

Wordpress allows bloggers to easily integrate Google Adsense inside wordpress using plugins. Google Adsense has become the most popular online contextual advertising program and proper custom integration with Wordpress can help to increase Adsense earnings.

Listed below are 10 best Adsense plugins which help you work smarter with wordpress.

  • Adsense Deluxe - offers advanced options for managing the automatic insertion of Google AdSense or Yahoo Publisher Network (YPN) ads to your WordPress posts. Easily switch all AdSense ads to a new color scheme across the entire site.

  • Adsense Injection - inserts Adsense code randomly into a pre-existing blog. Takes a random paragraph (or br tag) break in your article and inserts adsense code. It does one per story on multi-post pages (home, archive, category) and let’s you pick how many to show on single post pages.

  • Adsense Inline - inserts Google adsense in blog posts.

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May01

Web publishers are discovering that Google Adsense is a great way to generate revenue from their content rich sites. Google Adsense provides a simple sign up process and a simple system that generates cut-and-paste code that will display ads on the site that are matched to the site’s content. With 15 minutes of effort and a brief wait for approval, a webmaster will be set to receive about half of his potential revenue stream from Adsense. The other half of the revenue takes a little thinking and work.

AD LAYOUT The shape of the ad will have a great affect on clickthrough rate. If you choose to use a format that is very familiar and easily ignored, like a traditional banner ad shape (468 by 60 pixels), your performance will be poor. If you choose a newer format like a tower (120 wide by 600 tall) you will see better performance. www.CFNewbie.com utilizes this format. You will also see higher clickthrough rates as the overall size of the ad grows. If your site allows it, go with the biggest and newest shapes that Adsense offers.

COLOR The color of your Adsense ads can affect the way users respond. You can be subtle and blend into the rest of the page and may draw people to links as they appear to offer more information rather than standing out screaming come buy something. The subtle approach can be accomplished by selecting the standard Google Adsense color scheme closest to your site’s scheme or you can match exactly using the custom pallet.

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Apr28

The web has evolved into a complex “organism” which, to some, appears to have a life of its own. As the Internet has evolved, so too have online marketers and publishers. The dot-com balloon is said to have burst but savvy publishers have grabbed the coat tails of the Google search monster and employ Google AdSense on content-rich websites. Google AdSense, a pioneer for providing content-sensitive advertisements, has been a boon to webmasters looking for alternatives to amortize their web trafffic.

How Does Google AdSense Work?
The concept is simple: The publisher or webmaster inserts a java script into a website. Each time the page is accessed, the java script pulls advertisements from Google’s AdSense program. The ads are targeted and related to the content contained on the web page serving the ad. If a web surfer clicks on an advertisement served from Google, the webmaster serving the ad earns a portion of the money that the advertiser is paying Google for the click.

Google handles all the tracking and payments, ultimately providing an easy way for webmasters to display content-sensitive, targeted ads, without the headache of having to solicit advertisers, collect funds, monitor clicks or track statistics, any of which could easily become a full-time job.

While Google AdSense, like many pay-per-click programs, is plagued by claims of click-fraud, it is clearly an effective revenue source for many reputable web businesses. There seems to be no shortage of advertisers in the AdWords program from which Google pulls the AdSense ads. Webmasters seem less concerned by the lack of information provided by Google and more interested in cashing their monthly checks from Google.

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Apr28

Adsense blindness is a topic that is becoming more relevant with each passing day based on the enormous success of Google’s Adsense program. The amazing success of the Adsense program has led to what seems like universal adoption of Google’s ad serving technology. The problem is that the ubiquity of Adsense is causing more and more people to unconciously filter Adsense ads as they view websites. The question that this article seeks to answer is what can be done to recapture the revenue that is being lost?

In a word - experiment. Gone are the days when you could throw up some great content and cash in by throwing some Adsense panels above the fold integrated into your text. The mantra of the past couple of years has been blend - blend your Adsense panels into your content. Common wisdom and experience dictated that the closer your Adsense panels resembled your content, the better your click-through ratio. Trick the user and all that…

This strategy will suffer from lower and lower conversion rates on high-value content sites with a high returning visitor rate. You see, the more familiar a reader is with your site and its layout, the easier it is for her to identify your Adsense panels and filter them in favor of your content. This is not a new trend; it is simply the culmination of several factors.

First, Adsense has achieved world domination or something close to it. Adsense is everywhere and its format is static and unchanging. There are only so many panel sizes and each of them is branded plainly with Google’s label. Sure, you can vary colors, borders, and link colors but that darn Google name is still tacked on to the corner of every panel. Second, Internet adoption rates in the English speaking countries is slowing. With less new users coming online each day the pool of Adsense neophytes is shrinking. Every day a larger percentage of users become desensitized to the presence of Adsense and that Google tag on the corner of each panel. Finally, as I previously mentioned, if you provide high-value content your readers will return and the more familiar a user is with your site, the easier it is for her to filter your Adsense ads.

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Jan17

Why You Shouldn’t Cheat AdSense
If you applied for AdSense account with intention to cheat and earn fast bucks, I hope by now you have understood that you shouldn’t.

Why? You say. Google is so rich, losing some pennies won’t hurt.

Well. Probably. But when I say you shouldn’t, trust me. You really shouldn’t. These are just some reasons:

1. You can’t cheat Google

Every once in while, someone will comes out with ingenious idea of how to get more money from AdSense in less than honorable ways. He will announce to the whole world, posting in every forum and tell people how smart he is. His idea is always untraceable by Google, it is always original, and it always gives easy money.

What he doesn’t know is, few months after that, he will get caught by Google, always. And his AdSense account will be disabled. Always. And he is banned from ever applying for AdSense account again. Always.

Google is a giant, with 2005 revenue of almost US$ 10 billions, and profits of more than US$ 1 billion. A large chunk of this comes from Adwords / AdSense advertisements.

More click fraud means less trust, less advertisers and less money, to the extent that if unsolved it will bring collapse to pay-per-click advertisement business. Now. Do you think Google will let you jeopardize their billion dollar business model?

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Jan17

With so many people ranting and screaming and crying that Google has disabled their adsense account, it’s really an interesting topic worthy to write about. You might be another one who just got the dreaded “invalid click” account closure email from Adsense team, and furious over it. Relax, mate. Not the end of the world, but it is definitely good to know the reason why you are banned. If you still have your account intact, read this, but as our Uncle Ferdy says: “Don’t try this at home.”

Keep in mind that these are HOW TO GET BANNED. In other words, this is a “DO NOT” list if you don’t want your adsense account to be disabled .

  1. Ignore Adsense Program Policies & TOS

  2. Click on your own ads, specially those you are “genuinely interested” in. Ask people to click on your ads: your friends, your family members, your relatives, your visitors, or even your dogs or your cats. Use proxies to avoid detection.

  3. Participate in some form of click-ring. Click-rings are groups of people who gather with consensus to click each others’ ads. Most commonly used methods are Yahoo Groups, instant messenger, mail list, web forum, or specially written software.

  4. Buy, write, or use click-bot software. Click-bot software will go around your site and click on your ads. Most of the times, these click-bots are using proxies to avoid detection.

  5. Pay the Indian-clickers. These are the people whose main jobs are clicking on PPC advertisements and paid by the malicious publishers. Most of them are from developing countries like India or China.

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